Maison Coquard Rosé 2011, Beaujolais, France


Not all Beaujolais Gamays are red wine. A small percentage of the Gamay harvest does get turned into rosés. The Maison Coquard Rosé is one of those wines trying to elbow its way onto the shelves a wine store near you. The Maison Coquard is relatively new négotiant based in Beaujolais and have an interesting labeling strategy. Each one of their labels is adorned with an artist’s rendition of a house (or maison en français) stylized to represent the character of the wine. From a marketing guy myself, I like the concept as it focuses on the word Maison, a title for company that carries a certain dignity.

 

On the Nose: The Maison Coquard Beaujolais Rosé gave a range of fruit, but strawberry was the dominating component.

 

The Gulp: The wide range of fruits showed more equal distribution, berries still lead the charge, but raspberry and other field berries joined the peloton. Minerality finished it off. Throughout tasting of this wine from the time it touched my lips and right up to the spit-out the mouthfeel was outstanding- a great balance of freshness, body and avoiding getting syrupy. This is an easy drinker that doesn’t forget any of the details that make a quality wine.

 

Musical Match: Some bright classical music that is fresh and modern would match perfectly with this very drinkable Maison Coquard Rosé. The Allegro energico third movement of Max Bruch’s Violin Concerto has the attack, the tempo, the melody to keep up with this energetic little Beaujolais Rosé from la Maison Coquard.


Special thanks to Inter Beaujolais for providing all transportation, hotels, meals and access to the wonderful wine and winemakers of the Beaujolais wine region of France during a four day tour. The wine discussed in this blog entry was tasted during that promotional tour.

 

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